Wherever you are on your E-Commerce journey, infuse invaluable & fresh insight with proven know-how to your next moves

Most e-commerce sites focus on chasing more traffic instead of focussing on converting the traffic they already have. You don’t need more visitors..
You need more of them to say yes.

The second the PPC money is spent, it’s gone.
It bought clicks — not customers.
It got you traffic — not long-term value.
Next month? You start all over again from scratch.

Far too much emphasis is placed on PPC and SEO.  Mystic arts that produce very little results and cost an absolute fortune, yet are seen as the most essential form of sales generation for e-commerce companies.

The Right Time for a Consultation is NOW!

There comes a point in every e-commerce journey when a fresh
perspective and expert guidance can make all the difference. A new pair of experienced eyes make a huge difference to the difficult task. That’s where we come in. 

There are generally four moments when speaking
with us brings the most value:

You’ve decided you are launching your e-commerce venture and need help navigating the risks, rewards, and everything in between to decide on the way forward. We help you make informed decisions right from the start. From a one person Company to a Hedge Fund investor. We advise all.

Your new website is live. It looks great. But now you’re asking, “What’s next?” We’ll
help you move from launch to momentum- fast.

You’ve seen early wins and picked the low-hanging fruit. But now growth has slowed, and the next level seems just out of reach. We’ll help you break through the ceiling.


Costs are climbing. PPC is expensive an a big cost of sale. You need more sales.
Conversions are hard to increase.

We uncover, develop & ramp up ALL strategies, firing a new belief and motivation to understand the potential and capitalise on it with a decisive plan of actions.

For those that see a bright future but have got bogged down in the present

PPC & SEO

PPC & SEO

A bewildering arena of costs and ‘smoke & mirrors’ that only increases in costs, yet costs that are completely disproportionately to the sales. There is a feeling that we cannot stop paying for PPC, or we go backwards. But HOW do we go forwards if the past wasn’t profitable?

Conversion is King

Conversion is King

The rate at which your visitors convert to actual sales is the seen as the most critical factor for success, but too narrow focus on simple conversion is a huge mistake. Understanding how that that conversion ratio is occurring and the changes required to improve the spread is far more important and less understood.

Opinions are utterly dangerous

Subjectivity is utterly dangerous

Opinions from the team, suppliers and customers make a concoction of contradictions resulting in zero clarity. There are points of absolute clarity…if you know where to look!

We tried that – It didn’t work

We tried that – It didn’t work

We hear this all the time. HOW it was implemented, the clarity of implementation, the analysis of each way (if there was more than one way) can be massive. Learn how to find these improvements.

Shark's Tooth Trading

Shark's Tooth Trading

Stagnation through lack of team resources & motivation. We are busy and the progress halts. We get quieter and the focus on ‘We need more sales” and the wheel is cranked on again. What is the effect of Sharks Tooth Trading.

Too close to the coal face

Too close to the coal face

There is no doubt that running an e- commerce strategy can be soul destroying and a lonely process. Calling experts with unquestionable abilities and experience enable a new motivation and set of goals developed together and measured together on a roadmap to success.

We Bring:

  • Fresh, proven ideas grounded in real-world experience
    No theory—just what works, drawn from the front lines of e-commerce.

  • Clarity on what to prioritise—and what to stop doing
    Because knowing what not to do is just as powerful as knowing what works.

  • Proven pathways that save time, money, and energy
    No fluff. No false starts. Just results, delivered efficiently.

  • On-site techniques that actually convert
    Practical tools and changes that directly impact performance.

The spark behind Feels Great Commerce

Working with Feels Great Commerce goes far beyond strategy and numbers. It’s about clarity, focus and momentum. Our clients often say that one of the most beneficial parts of our consultation wasn’t just the tactical advice—it was the invigoration & motivation and direction the team come away with to get going with fresh ideas and real purpose.

Our method of consultation starts with analysis.  Understanding your strategy’s vital signs provides the cornerstone of our future advice.

When you talk to people who truly understand e-commerce from the inside out, things begin to click. That’s the intangible and very real impact and why we are called Feels Great Commerce. Knowledge is Power. It feels great!

Do we have an unblemished record in e-commerce?

Over 27 years, we’ve certainly made our share of mistakes.  Through extensive trial (and sometimes error) the results have often turned in to some of the very best advice available today.  Often this experience save clients tens of thousands by changing course in strategy.

We’ve also seen clients make some very painful mistakes and some easily avoidable.

But that’s 100% the point of consultancy. Real experience isn’t built on theory—it’s earned in the trenches.

Ask any entrepreneur if every idea worked. It is never the case. Our consultants have managed literally over £100m of online sales annually.  With that comes knowledge.  Invaluable to those at the coal face of e-commerce. 

What matters is that you learn, adapt, and apply those hard-earned lessons.  Creating a lasting success that actually benefits from hindsight across many strategies..

At Feels Great Commerce, you’re not just getting opinions.
You’re getting almost 3 decades of insight, growth, recovery, and proven wins—because we’ve been through it all before you.

What services do we Provide?

We provide a FREE 30 minute initial consultation on a Zoom video call. This will determine for you the difference between sales spiel and actual experience. The objective is purely to enable you to understand our methodology and process to work together effecting positive changes.

We also run a number of Webinars where you or your team can learn in depth about the crucial subjects of e-commerce management.  Then there is  Tailored Consultancy to individual requirements.  From 1 hour to a day at a time. Available on Request.

ALL prices exclude VAT and must be paid in advance at the time of booking. Subject to Contract and our Cancellation Policy which will be provided at time of booking. 

Our partnerships with e-commerce Developers & PPC companies?

We are regularly introduced to new clients by e-commerce development companies seeking to bring fresh ideas and strategic vision to their projects.

Few firms can match our depth of experience and the range of services we offer. Importantly, we are not in competition with development agencies — we do not offer or provide any programming, design, development, PPC or SEO services. In fact, our involvement invariably leads to more work for our development partners, as a result of our involvement.

It’s a truly symbiotic, win-win relationship

If you have a client you’d like to discuss, we welcome the opportunity to speak in complete commercial confidence. Please contact us here.

From Startup to Scaleup. Apply proven techniques to ramp up results

N.B ALL enquiries and consultations are treated in the strictest of commercial confidence and we are happy to commit to your Non Disclosure Document (STC)

Consultancy ON–SITE

N.B ALL enquiries and consultations are treated in the strictest of commercial confidence and we are happy to commit to your Non Disclosure Document (STC)

Consultancy ONLINE

N.B ALL enquiries and consultations are treated in the strictest of commercial confidence and we are happy to commit to your Non Disclosure Document (STC)

Zoom Call
1 x Hour Group Zoom Calls

N.B ALL enquiries and consultations are treated in the strictest of commercial confidence and we are happy to commit to your Non Disclosure Document (STC)